Test the market
Free
$0
A local listing on OwnerRoute to gauge interest.
- Local OwnerRoute listing
- Buyer inquiries to you
- Cancel anytime
Pricing & availability
List on the MLS. Keep your commission.
One flat fee puts your Louisville or Southern Indiana home on the MLS — entered by a licensed local REALTOR® — and syndicated everywhere buyers look. No listing commission. Nothing due at closing.
Choose your route
One flat fee. No commission surprises.
Start free, do it yourself, or let a licensed local REALTOR® carry it — and switch routes anytime. Every plan is cancel-anytime with nothing owed at closing.
Sell it yourself
Owner+
$99one-time
Every DIY tool to market it locally.
- 6-month listing
- Unlimited photos
- Yard sign + PDF flyer
- Showing scheduler
More reach, still DIY
Owner Pro
$249.99one-time
Owner+ plus pro marketing to sell faster.
- Everything in Owner+
- Professional photo enhancement
- Featured placement + social promotion
- Comparative market analysis
- Custom yard sign + lockbox
- Priority support
Everything, plus the MLS
MLS Flat-Fee
$998one-time · $0 at closing
Everything we offer — plus a licensed REALTOR® lists your home on the MLS. Zero listing commission.
- Everything in Owner Pro
- Listed on the local MLS
- Zillow · Realtor.com · Redfin
- E&O insurance included
Let a pro handle it
Agent-Assisted
Commissiononly if we sell
A full-service local REALTOR® runs the whole sale.
- $0 up front
- Licensed local REALTOR®
- Pricing, negotiation & closing
Skip the listing
Cash Offer
$0
A no-obligation cash offer from local buyers.
- No-obligation offer
- Local Kentuckiana buyers
- Close on your timeline
See what you keep
The math on your own home.
Slide in your numbers. We show the traditional commission next to the OwnerRoute flat fee — including a buyer’s-agent commission only if you choose to offer one.
$300,000
6%
2.5%
A licensed REALTOR® enters your home on the Greater Louisville / Southern Indiana MLS; their E&O coverage is included in the flat fee. Any buyer’s-agent commission is optional, negotiated privately—not posted on the MLS—and, like all real estate commissions, is not set by law and is fully negotiable.
Traditional agent (both sides)$18,000
OwnerRoute MLS flat fee$499
Buyer’s-agent commission (your choice)$7,500
Your total with OwnerRoute$7,999
You keep
$10,001vs. a traditional 6% saleCompare the routes
Where OwnerRoute lands.
Free sites get you online but skip the MLS — where most buyers’ agents look. A traditional agent covers everything but takes a full commission. OwnerRoute keeps the exposure and hands you back the listing side.
| OwnerRoute MLS | Traditional agent | Free FSBO sites | |
|---|---|---|---|
| Listed on the MLS | Yes | Yes | No |
| Zillow · Realtor.com · Redfin | Yes | Yes | Limited |
| You keep the listing commission | Yes | No | Yes |
| Upfront cost | $998 flat | $0 | $0 |
| Cost at closing | $0 | ~5–6% | $0 |
| Licensed local REALTOR® | Yes | Yes | No |
| Cancel anytime | Yes | Contract | Yes |
Straight answers
Questions before you list.
Real answers about how the flat-fee MLS route actually works in Kentuckiana.
Read the seller guideWho actually lists my home on the MLS?
MLS rules require a licensed broker to enter a listing, so a licensed local REALTOR® partner enters your home on the Greater Louisville / Southern Indiana MLS as the listing broker of record. Their errors & omissions (E&O) insurance is included in your flat fee, and you keep control of pricing, showings, and negotiations.
Is $499 really all I pay?
Yes — the flat fee is the fee, with nothing due at closing. The only separate decision is whether you want to offer a buyer's-agent commission to attract agent-represented buyers. That's your call, and the calculator above models it either way.
Do I have to offer a buyer's-agent commission?
No. It's optional and negotiated privately — it is not posted on the MLS. Many sellers still offer 2–3% because most buyers work with an agent, but if a buyer comes to you directly, you owe no commission at all. Like all real estate commissions, it is not set by law and is fully negotiable.
What if my home doesn't sell?
You can switch to the Agent-Assisted plan for full-service help, or take a no-obligation cash offer from a local Kentuckiana buyer and close on your own timeline. There's no penalty either way.
Can I cancel?
Anytime, free. There is no long-term contract and no cancellation fee.
No hidden fees · nothing at closing · cancel anytime